I'm Veronica. A writer & creative based in Sydney.
Everyone has a story to tell and everyone's story has an audience waiting to hear it. I'm not a fan of the boring online noise, "sales-y" copy and altogether cookie-cutter approach to writing. My focus is on storytelling and allowing your unique experience to cut through. I mean, there is only one YOU so why not celebrate that?
I specialise in copywriting, content writing and content creation for the arts and entertainment industries. Basically, I can write your stuff and Canva the hell out of some content for you. Most importantly? My unique background enables me to creatively direct all your content.
Need a script written for your videos? I got you. Want someone there on the day to direct you? Hey, I'm totally here for it! Just need an all-round cheerleader in your corner telling you how a-frikken-mazing you are? Oh, do I have that sorted!
I studied a Bachelor of Arts in Media and Philosophy which has given me the ability to research effectively and see every scenario from multiple angles. My background in acting and performance keeps me spontaneous, fluid and creative. Bonus -- I'm currently undertaking a Master of Creative Writing.
I have a passion for working with small businesses, brands and individuals who desperately crave a copywriting and content overhaul.
Get in touch to see what magic we can create together.
We're going places, you and I.
What do I do?
I want to work on creating copy that is perfect for you and your business. Concise, engaging and informative communication is key to great copy. That and a bit of personality and pizazz has never led me astray! Let me help you with your website, blogging, advertisements, e-books, newsletters, info packs and anything else that needs the magic of words.
Creative, informative and meaningful content builds trust between you and your audience. Whether that's for your social pages, your website or your weekly email blast. I've got you covered when it comes to strategy, planning and motivation to get your content out there.
Hate being in front of the camera? Hate speaking in public? Break out in a cold sweat the minute someone asks you to speak in front of more than one other person? We are being asked to put ourselves on broadcast more than we realise. It's intimidating but oh so necessary to let yourself be seen. My years of being in front of the camera are primed and ready to get you confident!
Nice stuff people have said...
Chum Ehelepola, owner at Sydney Actors Collective
"Veronica has been instrumental to the success of Sydney Actors Collective, making it one of the most reputable advanced acting studios in Australia. She strategized and executed all the SAC social media and marketing campaigns. In addition to fundamental campaigns, she orchestrated creative, unique and highly engaging marketing campaigns that aligned perfectly with the unique SAC brand. She is currently head of marketing and social media at SAC and has now developed strategies for the Los Angeles division. She is smart, capable, motivated and a fantastic team player. I would highly recommend her for any business looking to grow its marketing."
Jordan Vassallo, marriage celebrant and master of ceremonies
"When Veronica first started working on my website I knew instantly that she understood me as a client. Her questioning allowed her to dig deep to understand what my target market was and helps to shape the copy to make it engaging and in my case coherent. Thanks to her amazing skills I feel confident when communicating with my clients and I cannot wait to see the increase in business through clear and simple messaging."
Kat Hoyos, owner and creator of The Artists Hustle
"As a small business with a vision, Veronica was supportive with honing in with specifics, nurturing ideas and most of all (which I appreciated!) was the fast turnover of delivery and the availability of communication. I loved that there was a strong awareness of my industry speak so I entrusted Veronica even more in knowing that all the feedback came from a place of familiarity and experience! Reliable, trustworthy and always positive!"
© 2021 by Veronica Clavijo